Business Solutions for Professional Service Firms
 
Critical Measures
 

How do firms know how much to invest and where to invest business acquisition dollars to meet financial goals?

Few firms actually address this question with precision, yet it is one of the most important of all management decisions. ERS Advisors uses four critical measures that provide management with the basis for allocating business development resources. It is the place we start with clients to develop a well-led, scaled and unified business capture program. Using our measures clients can:

Establish the right benchmarks to gauge business performance
• Measure the health of the business program
• Use the measures to efficiently allocate indirect resources to support financial objectives
• Spot and address weaknesses in the business development program
• Make early no bid decision before they erode resources and redirect funds to the best prospects


The measures are ingrained in all aspects of our services. We train clients on how to use them and help incorporate them into their business acquisition program. Our Business Acquisition Tracker (BAT) automates the calculation of the measures in real time and make the entire business acquisition program clear at all levels of the organization.
 
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